Privacy Policy

Privacy & Cookie Policy

Last updated: [29/10/25]

1. Who We Are

We are Brickells Ice Cream Ltd, a UK-based ice cream manufacturer and online retailer.
Our website address is www.brickellsicecream.co.uk

We take your privacy seriously and comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).

If you have questions about this policy or your data, please contact:
info@brickellsicecream.co.uk
Lower Westcombe Farm, Westcombe, Shepton Mallet, Somerset, BA4 6ER

2. What Personal Data We Collect

We collect and process the following information when you use our website or buy from us:

• Contact details – name, email address, phone number, and delivery address
• Payment information – processed securely via our payment provider; we do not store card details
• Order details – items purchased, delivery preferences, and order history
• Account information – login credentials if you create an account
• Website usage data – cookies, IP address, browser type, and interaction data for analytics and security

3. How We Use Your Data

We use your information to:

• Process and deliver your orders
• Provide customer support
• Improve our website and products
• Send updates, promotions, or news (only with your consent)
• Comply with legal and tax obligations

We only process personal data where we have a lawful basis — usually performance of a contract, legitimate interests, consent, or legal obligation.

4. Cookies & Similar Technologies

We use cookies to make our website work properly and improve your experience.

Types of cookies we use:

• Essential cookies – required for checkout, account login, and site security
• Analytics cookies – help us understand website usage (e.g., Google Analytics)
• Marketing cookies – used for personalised ads and promotions (only if you consent)

You can manage or withdraw consent for non-essential cookies anytime using our cookie settings 

For more information, see our Cookie Policy 

5. How We Share Your Data

We may share limited data with trusted service providers such as:

• Payment processors (e.g., Stripe, PayPal)
• Delivery and logistics partners
• Website hosting and analytics providers

We ensure all partners meet GDPR standards and process data only under our instruction.

We never sell your personal data.

6. How Long We Keep Your Data

We keep personal data only as long as necessary:

• Orders and invoices: up to 7 years (for tax/legal reasons)
• Marketing preferences: until you withdraw consent
• Cookies: according to their expiry periods (see Cookie Policy)

7. Your Rights

Under UK GDPR, you have the right to:

• Access your data
• Correct inaccurate information
• Request deletion (“right to be forgotten”)
• Withdraw consent
• Object to certain processing
• Request data portability

To exercise these rights, contact us at info@brickellsicecream.co.uk

If you’re not satisfied with how we handle your data, you can complain to the Information Commissioner’s Office (ICO) at www.ico.org.uk.

8. Updates to This Policy

We may update this policy from time to time. Updates will be posted on this page, and if significant changes occur, we’ll notify you by email or website notice.